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Whether you’re new to real estate or have been at it for years, Helen Adams Realty has you covered. Our personalized approach in partnering with you ensures your goals are top of mind, always. Each staff member is invested in your individual success and our tight-knit family of agents offer support and collaboration you’re unlikely to find elsewhere.

Support

Our agents and their clients are our “reason for being.” We’re here to serve you.

mortgage
  • Locally owned and family operated since 1975

  • Our Brokers-in-Charge serve as advisors, not your competition. Our office BICs offer 24/7 consulting, transaction management, client advice, business planning, and more

  • Our in-house Relocation Department offers support and partnership ranging from out-of-town client resources and digital leads to opportunities with Fortune 500 transferees moving to and from the area.

  • From day one, our full-time Marketing Department works collaboratively to establish or redefine your brand in a way that works for you.

  • Full time Office Administrators, Receptionists, and Accounting Department

  • We emphasize a "campus effect" meaning each of our offices are readily accessible for you at the leisure of you and your clients' needs.

  • We have a reputable track record partnering with our agents and local builders making way for new home projects and business development.

  • Agent and client business needs are covered with in-house mortgage lending, title, insurance, and home warranty services for a seamless process.

  • NO desk fees, NO franchise fees.

Education

As a Ninja Selling® company, we take pride in our training process - we believe the success of your business is dependent on the foundation you build it on, which is why we’re committed to setting your business up right from the start. We will equip you with the tools you'll need to tackle any deal, contract, or opposition.

1 Why Ninja?

Helen Adams Realty fully embraces and implements the Ninja Selling system - a philosophy deeply rooted in building relationships, remaining client centric, and providing exceptional, valued service. For us, it's not about the sale - it's about helping your client navigate through the buying or selling process while illustrating your market knowledge and industry expertise. Beyond our in-house training classes outlined below, we also offer the opportunity for agents to attend a Ninja Installation, taught in Fort Collins, CO at The Group, Inc., for a full immersion workshop.

The mission of Ninja® Selling is to do 3 things:

  • Increase your income per hour.

  • Increase your customer satisfaction.

  • Improve the quality of your life.

2 Basic Training

Our “Basic Training” covers all the core concepts of running your real estate business, from working with buyers and sellers to completing a business and marketing plan. We offer cycles throughout the year and classes are designed to help you navigate any and every scenario you will encounter with clients as you launch your career. Training is taught by our management staff, Brokers-in-Charge, CEO, and Co-Presidents through live group sessions.

  • Week 1: Ninja, Marketing, and Admin Week - Our first week of training explains why we follow the Ninja system and how it works. We will also introduce the Marketing and Relocation departments as well as our technology platforms and how they can help you achieve your business' goals.

  • Week 2: The Buyer Week - During your second week, we dive into everything from setting up your new business to confidently advising your clients through their unique buyer experience.

  • Week 3: The Seller Week - In the final week, we show you how to use our premium listing presentation when approaching prospective clients. This includes successful pricing strategies, hosting open houses, home preparation guidelines, marketing a listing for maximum exposure, and negotiating strategies for a seamless transaction.

3 Ongoing and Advanced Training

While our intensive Basic Training program aims to establish best business practices from the start, we don't stop there. HAR offers year-round skill sessions, mentorship programs, company-wide sales meetings, and marketing insights to keep you informed and engaged in our ever-evolving industry.

Monthly “Tech Talks” are designed to accommodate both new and experienced agents looking to broaden their expertise, whether it’s social media tips and tricks, tactical annual planning, or strategic database management.

Advanced training classes are also taught throughout the year by our staff and subject matter experts. Topics include Patterns of Success, How to Create Value to Create Customers, Building a Business for Life, Business and Tax Planning, NC & SC Contract Updates, and more.

Marketing and Technology

We know what it takes to run a business and also be present where you're needed most: with past, present, and future clients. With readily available marketing staff at each office, we’ll take work off your plate by supporting all your personal- and property-centric marketing needs.

  • Establish and assist in executing an annual marketing plan that is unique to you

  • Manage your web presence and support your ongoing marketing campaigns including email campaigns, postcards, newsletters, social media, etc.

  • Social media expertise and training plus a social library exclusive to our agents

  • Local partnerships to expand your marketing mix and reach new audiences

  • Client surveying on your behalf to track and monitor your client satisfaction and collect testimonials

  • Technology partnerships with DotLoop, RealSatisfied, XpressDocs, and LoLo

  • State-of-the-art website with advanced search technology, free multi-page customized agent website, free individual property website for every listing, and more

FAQs

  • Our agent to staff ratio is 8:1, exceeding the national average

  • An average of $7.55 million in volume and 8.2 transactions. Curious how this stacks up against other brokerages? Send us a message .

  • Our firm's average sales price is $724,787 vs an overall MLS average of $495,192. (as of December 2024)

  • We practice Ninja Selling and are a relationship-based company, meaning our agents’ main focus is working with and providing value to their friends, family, and sphere of influence. We’re honored that 79% of our clients are repeat clients or those referred by past clients.

  • We partner with a third party survey provider, RealSatisfied, to survey every client after closing. Overall our satisfaction rating is 99%, our recommendation rating is 99%, and our performance rating is also 99%.

  • This is a great question! Make an appointment with any management member today and they will go over any questions you may have in detail.

  • Hang your license in our referral division and we’ll help you place your referrals with leading agents locally and across the country so you can help your clients and make referral income. Send us a message to learn more.

Not sure how to determine the best firm for you? Download Great Questions to Ask

What Our Agents Say

Want to know what it's really like to work with Helen Adams Realty? Talk to one of our business partners and agents. Below you'll find a few testimonials to what it's like to work with us. Feel free to reach out to any of our agents for more information.

I’m really proud to be a part of the Helen Adams Realty family, and I don’t use the term “family” lightly. From the top leadership to the agents and all the support staff in between, there is a spirit of camaraderie and sharing that makes this a very special brokerage. The incredibly talented marketing staff creates stunning marketing brochures, flyers, videos, etc. that allow us agents to promote our clients’ homes in the best possible light and make them stand out among the competition. The company has invested an extraordinary amount of resources in our company website and mobile app, that allow us to equip our clients with the latest in technology for a more enjoyable home-buying experience. We all strive to become trusted real estate advisors for our valued clients, and the tremendous support provided by Helen Adams Realty helps us to fulfill that mission!

Melissa Brown

16 years at Helen Adams Realty and I continue to see and experience how our company continues to outpace and outperform our competition. This is a fast-moving business with new technology developing regularly, and we continue to excel in this area which translates into superior customer service and agent/broker market knowledge.

Jerry Smith

I love my company as it represents Charlotte... we are family owned and it is a family. We work, play and live among our clients... we are not national... or in another state... what we say, and do - our performance, earns us the right to continue to be here. We strive for the very best and drive for results!

Christine Hotham

After interviewing with other companies in the Charlotte area, it became clear to me Helen Adams would be the best fit for me, especially as a new broker, but with a large network. After being with the company for a year, I feel even better about my decision to join. Our mindset is one of relationships, not transactions, and how to provide exceptional value to build an effective, sustainable referral-based client network. Only a small percentage of my business has been with first-order contacts - all the others have been referred to me. The initial training was very comprehensive and really helped prepare me to be a trusted advisor to my clients throughout their entire process, whether on the buying or selling side. The technology & marketing support really sets us apart and makes it easy for us to convey to potential clients that we have the resources and competence to truly represent their best interests and provide them the information and recommendations to allow them to make the critical decisions.

Michael Krueger

The people are just the right balance of go-getting, supportive, and down-to-earth. I feel inspired by the other agents I work with and truly appreciate all of the resources we have access to. My business has grown tremendously as a direct result of the environment cultivated by the Adams family, our incredible BICs, and the phenomenal support team.

Amy Merrigan

The strongest real estate move I have made in my 14 years was to hang my license with Helen Adams Realty! The technology & tools, full staff, excellent communication, marketing assistance, and leadership are industry-leading…but those were not the deciding factors. Why did I hang my license with Helen Adams Realty? It’s simple….It felt like home the first day I stepped into the office and met the Adams family.

Bryant Stadler

I'm going on 15 years at Helen Adams Realty...in this business that speaks for itself. It is a great fit for me as there is so much training and support. Things are always changing in our business and it is vital that we keep up - from new rules and forms, to technology options, new marketing ideas and just bettering myself as a trusted real estate advisor. I am full-time mom and Realtor, and don't have time to seek out new things right now - so being at Helen Adams where they are constantly doing that for me is invaluable- I am always up to date on important issues. I can attend sales meetings and classes anytime for free, there is a full staff to help with anything you need and an amazing group of other Realtors who are constant resources for each other. It is a very collaborative, supportive family environment and that is invaluable.

Kelly Blandford

There are four main reasons that I think Helen Adams Realty is the very best real estate firm in Charlotte. It starts at the top with the Adams family. Each family member plays a very important role and they all lead by example in their work ethic (you won't out work any of them) and the way they support and invest in agents and staff. It's truly second to none. We have an amazing staff and marketing team who support all of the agents within the company, helping us grow and improve. We have a training and coaching program that's equally as valuable to experienced agents as it is new agents and finally, HAR has a family-like culture that encourages all of our agents to help one another achieve our greatest level of success. I can't imagine working anywhere else!

Lawrence Mahool

I am new to the Real Estate business after spending my entire career in the service industry. My big three in looking for a firm to align with were training, marketing, and support. After interviewing with Helen Adams and a few other firms, I quickly realized that no one else came even close! Helen Adams has, without a doubt, lived up to all these and more. The bonuses are the family-like atmosphere and the sharing culture! Multiple agents (too many to name) have taken time to answer my questions and help in mentoring me. There is no doubt in my mind that I am set up for success in my new adventure! Thanks Helen Adams!

Christoper Bucey

As a Charlotte native starting my career in real estate, I knew that I wanted to be a part of a local, boutique firm. I interviewed several companies and ultimately felt that Helen Adams Realty was the best fit. I can absolutely say that looking back on a successful first year at HAR, I am thankful to be where I am! I greatly appreciate the culture of the company, the training, and the resources provided to me. I am proud of what I’ve achieved thus far and can attribute much of that to the staff and other agents at Helen Adams that have been so helpful as I am learning the business.

Michael Booe

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